LinkedIn Occasions

Wanting to provide employees and new hires with a fun way to celebrate on LinkedIn. I teamed up with Maha Hesham, Brand Manager at Khazna, to create eye-catching GIFs that employees can use to celebrate different milestones.

Year

2023

2D Animation

Style

"I joined Khazna”

This LinkedIn GIF was created for Khazna New Comers to announce their new job on LinkedIn. It features a laptop opening to reveal the Khazna logo, symbolizing the start of a new journey at the company. In the background, a glimpse of the Khazna office is shown.

Process of Creation

Concept Development

We began by brainstorming with the head designer to create a unique concept for each animation.

1

Initial Design

The head designer (Maha Hesham) brought the concepts to life by creating the initial designs and compositions in Illustrator.

2

Design Refinement

I took these initial designs and further refined them in Procreate, adding details and textures.

3

4

Animation Stage

The designs were then transferred to After Effects (AE) where the animation process began.

5

Frame-by-Frame Animation

For specific elements that required more intricate movement, I employed frame-by-frame animation techniques.

Export and Delivery

Finally, I ensured all animations were properly exported and ready for posting.

6

“Just Started a New Position”

For this animation, the aim was to highlight the change of position, the animation depicts an ID card being removed and a new one replacing it. To achieve a smooth and believable swinging motion for the card, I used Procreate for frame-by-frame animation.

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